The first International Cultural Diplomacy Forum was held
The International Cultural Diplomacy Forum was organized by the Ukrainian Institute in cooperation with the Ministry of Foreign Affairs.
On 10 November 2020 the International Cultural Diplomacy Forum was organized by the Ukrainian Institute in cooperation with the Ministry of Foreign Affairs.

The Forum was opened by the First Lady of Ukraine Olena Zelenska, the Minister for Foreign Affairs of Ukraine Dmytro Kuleba, and the Director General of the Ukranian Institute Volodymyr Sheiko. Participants of the Forum represented the government of Ukraine, committees of the parliament, Ukrainian embassies abroad, international organisations, cultural and educational institutions, and analytical centres.

The professionals from 8 countries spoke at the Forum: from Great Britain, Austria, the USA, Lithuania, Czech, Belgium and Turkey. The live stream reached 72 000 users in Facebook. 900 people filled in the application to get additional materials after the Forum.
"Promotion of Ukraine to the world is an abstractive category, because we need to promote Ukraine in each specific country we have interest in, and where we would like to strengthen the presence and influence. We are expected to promote new meanings and new narratives regarding Ukraine in the world. Also, we need to implement new bright projects astonishing the world and influencing the attitude to Ukraine in different countries", noted the Minister for Foreign Affairs of Ukraine Dmytro Kuleba.

The First Lady of Ukraine Olena Zelenska said: "We recognize the cultural diplomacy to be influential tool for promoting the image of Ukraine. It would be great to establish a long-term, global concept of this sector to make the goals of all the parties engaged clearer, including organisations, institutions, or individuals working in the cultural diplomacy sphere. I believe it will foster distributing the roles so that we all work as one team of those love Ukraine"
"More than 900 viewers registered for the Forum this year, that proves considerable enlargement of the cultural diplomacy as a discipline and practice. It is crucial that the Forum happened even in such difficult times when the first priority is to unite, communicate, and help each other to find solutions for joint challenges", comments the Director General of the Ukranian Institute Volodymyr Sheiko.

International Cultural Diplomacy Forum is a professional platform to discuss current approaches to countries presentation on the international arena through the means of culture, and establishment of cultural relations. The Forum gathers leading professionals from Ukraine and the world to exchange the best practices and find inclusive solutions of the new cultural diplomacy in times of crisis, global threats, and uncertainty.

The partners of the Forum were:
European Union in Ukraine
American Councils for International Education
Hennadii Udovenko Diplomatic Academy of Ukraine at the MFA of Ukraine
International Renaissance Foundation
New Europe Center
Foreign Policy Council "Ukrainian Prism"
Culture and Creativity

The key notes of speakers you can read on the Facebook-page of the Ukrainian Institute. The full programme of the event and the speakers's bio are available via the link. The video records will be published on the digital platforms of the Ukrainian Institute (ui.org.ua, Facebook, YouTube).