International Cultural Diplomacy Forum
November 10,
2020

Kyiv

International Cultural Diplomacy Forum is a professional platform to discuss current approaches to countries presentation on the international arena through the means of culture, and establishment of cultural relations.

The Forum will gather leading professionals from Ukraine and the world to exchange the best practices and find inclusive solutions of the new cultural diplomacy in times of crisis, global threats, and uncertainty.



During the Forum we will discuss:


Current approaches and existing instruments of cultural diplomacy
The role of cultural diplomacy in times of crisis, threats, and uncertainty
A common vision of the role of cultural diplomacy as a component of public diplomacy and international relations
<div style="color:#ffffff;" data-customstyle="yes">Vivian S. Walker<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Executive Director of the United States Advisory Commission on Public Diplomacy</span></span><br /></div>
Vivian S. Walker
Executive Director of the United States Advisory Commission on Public Diplomacy
Vivian has 26-year career with the State Department. A teacher, writer and researcher. Currently, a Faculty Fellow at the USC Center on Public Diplomacy (CPD), she has served as the editor of the CPD Perspective series, an Adjunct Professor at the Central European University's (CEU) School of Public Policy and a Research Fellow at the CEU Center for Media, Data and Society. She has also been a Professor of National Security Strategy at the National War College in Washington, DC and the National Defense College of the United Arab Emirates. Dr. Walker has published and lectured extensively on the practice of public diplomacy in complex information environments.
<div style="color:#ffffff;" data-customstyle="yes"><span style="font-size: 36px;">Olena Zelenska</span><br /><span style="font-size: 20px;"><span data-redactor-style="font-weight: 300;" style="font-weight: 300;"><span data-redactor-tag="span" style="font-size: 18px;">First Lady of Ukraine</span></span></span></div>
Olena Zelenska
First Lady of Ukraine
First Lady's social activity covers three directions: the health of future generations, equal opportunities and cultural diplomacy. Projects such as the improvement of the school nutrition system and the development of the National Strategy for a Safe School Environment, Counteraction to Domestic Violence, Accessibility, and the audio guides in Ukrainian in museums around the world are being implemented. Initiated Ukraine's accession to the Biarritz Partnership for Gender Equality. She is a member of the Council for the Development of the "Mystetskyi Arsenal" National Cultural and Art and Museum Complex".
<div style="color:#ffffff;" data-customstyle="yes">Dmytro Kuleba<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Minister for Foreign Affairs of Ukraine</span></span><br /></div>
Dmytro Kuleba
Minister for Foreign Affairs of Ukraine
Earlier, Dmytro Kuleba worked at the Ministry of Foreign Affairs as Ambassador-at-Large to launch strategic communications. He introduced the concepts of digital diplomacy, strategic communications, cultural diplomacy and public diplomacy into the Ministry's work. Mr. Kuleba was appointed as Permanent Representative of Ukraine to the Council of Europe and Deputy Prime Minister for European and Euro-Atlantic Integration of Ukraine.
<div style="color:#ffffff;" data-customstyle="yes">Volodymyr Sheiko<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director General of the Ukranian Institute</span></span><br /></div>
Volodymyr Sheiko
Director General of the Ukranian Institute
Specialist in culture management, marketing and communications. For 11 years he held senior positions in the Ukrainian mission of the British Council. Organizer of numerous cultural projects and events in the UK and 15 European countries: exhibitions, art residencies, film festivals, professional internships, concerts, literary programs, trainings, theater productions.
<div style="color:#ffffff;" data-customstyle="yes">Walter Zampieri<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Head of Unit of the "Creative Europe programme: Culture" </span></span><br /></div>
Walter Zampieri
Head of Unit of the "Creative Europe programme: Culture"
Walter was the Head of Unit of the Cultural Policy unit in in the Directorate General for Education and Culture in the European Commission. Previously he had been deputy head of the coordination unit and assistant to the Director General for Education and Culture. He started his career in the Commission in the Directorate General for Employment and Social Affairs; among his previous positions, there was the secretariat of the Social Protection Committee.
<div style="color:#ffffff;" data-customstyle="yes">Olesia Ostrovska-Liuta<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director General of "Mystetskyi Arsenal" National Cultural and Art and Museum <br /> Complex </span></span><br /></div>
Olesia Ostrovska-Liuta
Director General of "Mystetskyi Arsenal" National Cultural and Art and Museum
Complex

Curator, art manager. A Board Member of the Ukrainian Institute, the East Europe Foundation, and the CEDOS Think Tank. She held the position of the First Deputy Minister of Culture of Ukraine. Olesia worked as a Deputy Director at the Pro.Mova Analytical Centre. Author of numerous articles on contemporary Ukrainian art and culture.
<div style="color:#ffffff;" data-customstyle="yes">Dr. Melih Barut<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Founding coordinator of Yunus Emre Institute Cultural Diplomacy Academy </span></span><br /></div>
Dr. Melih Barut
Founding coordinator of Yunus Emre Institute Cultural Diplomacy Academy
His professional, academic and active research expertise includes strategic communications and engagement, public diplomacy; civilian and military relations, military diplomacy; conflict studies, terrorism and counterterrorism. Dr. Melih Barut, lectured at many leading international military and civic institutions in Turkey and around the world, has also been as a research scholar at Columbia University Department of Political Science and he explored the impact of digital media on collective behavior within the contentious politics. His latest co-edited book is "Public Diplomacy: Strategic Engagement in Conflicted Communities".
<div style="color:#ffffff;" data-customstyle="yes">Dr. Ulf Hausbrandt<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director of the Austrian Cultural Forum Kyiv </span></span><br /></div>
Dr. Ulf Hausbrandt
Director of the Austrian Cultural Forum Kyiv
After graduating from Johns Hopkins University School of Advanced International Studies Ulf Hausbrandt joined the Foreign Service of Austria. Ulf worked for the European Commission and later as entrepreneur and independent analyst in Bangkok, Hong Kong and Kuala Lumpur. In 2018 he returned to the Federal Ministry of Foreign Affairs. He is heading the Austrian Cultural Forum Kyiv which played a major role in the implementation of the last year's Cultural Year Austria – Ukraine. Ulf Hausbrandt currently serves as President of EUNIC Ukraine, the EU network of national institutes of culture.
<div style="color:#ffffff;" data-customstyle="yes">Aušrinė Žilinskienė<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director of the Lithuanian Culture Institute</span></span><br /></div>
Aušrinė Žilinskienė
Director of the Lithuanian Culture Institute
Aušrinė worked for Books from Lithuania, a literary information centre and translation promoting fund, served as project manager at the Lithuanian Association of Artists. The most important promoting projects organized by Žilinskienė are the Lithuanian presentations as Guest of Honour at the Frankfurt book fair 2002, Leipzig book fair 2017 and the Baltic Market Focus at the London book fair 2018, Lithuanian cultural seasons and festivals in Krakow, Rome and Ukraine, among others. In 2003, the President of Lithuania decorated Aušrinė Žilinskienė with the Knight's Cross of the Order for Merits to Lithuania.
<div style="color:#ffffff;" data-customstyle="yes">Ondřej Černý<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director General of the Czech Centres</span></span><br /></div>
Ondřej Černý
Director General of the Czech Centres
Ondrej started his career as a documentarist at the Art and Theatre Institute, later he worked as a Director of this institution and a research projects operative. He was also a Director of the Prague Quadrennial, a Director General of the National Theatre. Ondřej translated contemporary plays from German and gave lectures at the University of Economics in Prague. Mr. Cerny also closely cooperated with the Prague German Language Theatre Festival in the field of dramaturgy. Mr. Cerny became a Director of the Czech Centre Munich, later - a Director General of the Czech Centres.
<div style="color:#ffffff;" data-customstyle="yes">Tetyana Filevska<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Creative Director of the Ukrainian Institute</span></span><br /></div>
Tetyana Filevska
Creative Director of the Ukrainian Institute
Specialist in the field of contemporary art. Cultural activist, researcher of Ukrainian art of the 20 century, founder and curator of art projects. Author of the books "KAZIMIR MALEVICH. Kyiv Period 1928-1930" and "Dmitro Gorbachov. Sluchayi". Worked at the EIDOS Foundation Centre for Contemporary Art, the Center for Contemporary Art Foundation, the Platform for Cultural Initiatives "Izolyatsia", and the Mystetskyi Arsenal on the Educational and Public Program of The First Kyiv International Biennale of Contemporary Art "ARSENALE 2012".
<div style="color:#ffffff;" data-customstyle="yes">Steve Thomson<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Insight Director of "Brand Finance"</span></span><br /></div>
Steve Thomson
Insight Director of "Brand Finance"
Leads the survey component of the Global Soft Power Index programme. He has over 30 years of experience focusing on consumer values, attitudes and behaviour around the world. Steve leads the market research practice at Brand Finance. His experience includes brand positioning and strategy, public opinion, nation branding, and marketing effectiveness. He is also an acknowledged expert on the impact of social forces on brand reputation and choices. Steve has research experience in over 100 markets across a diverse range of cultures, from single-market deep-dives through to the management of large global insight programmes, and is a regular speaker at industry conferences.
<div style="color:#ffffff;" data-customstyle="yes">Oleksii Chuiev<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Co-Founder of Business100, Partner at RepTrak Company in Ukraine </span></span><br /></div>
Oleksii Chuiev
Co-Founder of Business100, Partner at RepTrak Company in Ukraine
Executive Director of the Ukrainian Business Association. CoFounder of the Reputation Capital Group, Reputation Institute Associate Partner. Co-Founder of the BUSINESS100 - the first Ukrainian collective business media. Partner of the NGO "Institute for the Study of Happiness".
<div style="color:#ffffff;" data-customstyle="yes">Oleksandr Sushko<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Executive Director of the International Renaissance Foundation</span></span><br /></div>
Oleksandr Sushko
Executive Director of the International Renaissance Foundation
Worked as a Research Director of the Institute for Euro-Atlantic Cooperation, and Director of the Center for Peace, Conversion and Foreign Policy of Ukraine. Served as Chairman of the Board of the International Renaissance Foundation, Ukraine. Oleksandr Sushko was a first Co-Chair of the EU-Ukraine Civil Society Platform, the bilateral institution established within the frames of the EU, Ukraine Association Agreement to facilitate civil society cooperation and policy impact. Areas of expertise: Ukraine, EU, Civil Society.
<div style="color:#ffffff;" data-customstyle="yes">Hennadii Maksak<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Executive Director of the Ukrainian Prism Foreign Policy Council</span></span><br /></div>
Hennadii Maksak
Executive Director of the Ukrainian Prism Foreign Policy Council
Hennadii was the head of the Polissya Foundation for International and Regional Studies. He was a member of the Management Committee of the Civil Society Forum at the Eastern Partnership. Head of the Community Council at the Ministry of Foreign Affairs of Ukraine. Areas of interest: international relations, Ukraine's foreign policy, diplomatic service, public diplomacy.
<div style="color:#ffffff;" data-customstyle="yes">Alyona Getmanchuk<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director of the New Europe Center</span></span><br /></div>
Alyona Getmanchuk
Director of the New Europe Center
Experienced Ukrainian think tank manager and foreign policy analyst. She was a Co-founder and Director the Institute of World Policy. Alyona is a member of Ukraine-Poland Presidential Advisory Committee. Worked as international policy observer and editor. She is an author of articles in Ukrainian and foreign media outlets. In June 2017, she received a state award from the President for her input in Ukraine's European integration process. Research interests: perception of Ukraine in the EU, regional security, Euro-Atlantic integration, Ukraine's relations with Poland, the USA and Germany.
<div style="color:#ffffff;" data-customstyle="yes">Nataliya Popovych<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Co-Founder of Ukraine Crisis Media Center, Founder &amp; President at One Philosophy </span></span><br /></div>
Nataliya Popovych
Co-Founder of Ukraine Crisis Media Center, Founder & President at One Philosophy
With over 20 years' experience working in Ukraine, the USA and Russia, Nataliia Popovych leads the One Philosophy team to safeguard and transform reputations of the numerous Fortune 500 corporate clients as well as public sector organizations in the emerging markets and builds the group's global footprint. Nataliia is a Co-Founder and Board Member of Ukraine Crisis Media Center (UCMC), Board Member of the Ukrainian Institute, the Senate Member of the Ukrainian Catholic University.
<div style="color:#ffffff;" data-customstyle="yes">Alim Aliev<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Deputy Director General of the Ukrainian Institute </span></span><br /></div>
Alim Aliev
Deputy Director General of the Ukrainian Institute
Journalist, human rights activist, researcher and manager of educational and cultural projects. Worked as a Programme Director of the state enterprise "Crimean House", a Board Member of the NGO "Centre of United actions" and the NGO "Educational Center for Human Rights". Member and rapporteur of advocacy missions to the Council of Europe, the European Parliament, the OSCE, the UN Security Council, EU and US political institutions on the situation in Crimea. The initiator of the digital museum of deportation of Crimean Tatars "Tamırlar". Public and professional activities are focused on the topics of the occupied Crimea, humanitarian policy, the current state of the Crimean Tatar people, freedom of speech and communication strategies.
<div style="color:#ffffff;" data-customstyle="yes">Emine Dzheppar<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">First Deputy Minister of Foreign Affairs</span></span><br /></div>
Emine Dzheppar
First Deputy Minister of Foreign Affairs
Emine worked as the First Deputy Minister of Information Policy of Ukraine and Adviser to the Minister of Information Policy on Crimea. She was a journalist at the Radio Svoboda, the author of the idea and producer of programs on the history of the Crimean Tatars "Tugra" and on the Crimean Tatar language "Elifbe". In the past - Deputy Editor-in-Chief of the Radio Svoboda's project "Crimea.Realities", Deputy Editor-in-Chief of news programme "ZAMAN", host and author of a number of programs on the Crimean TV channel "ATR". She began her career as an attaché of the Department of Social and Humanitarian Affairs of the Department of Cultural and Humanitarian Cooperation of the Ministry of Foreign Affairs of Ukraine.
<div style="color:#ffffff;" data-customstyle="yes">Sergiy Kyslytsya<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Ambassador, Permanent Representative of Ukraine to the United Nations</span></span><br /></div>
Sergiy Kyslytsya
Ambassador, Permanent Representative of Ukraine to the United Nations
Served as a Deputy Foreign Minister of Ukraine. DirectorGeneral for International Organizations and Deputy DirectorGeneral of the Second Territorial Department (The Americas & Western Europe) at the MFA of Ukraine. Political Counselor, then Minister-Counselor and DCM (political), Embassy of Ukraine in the USA. Served in the MFA of Ukraine: as a Senior Adviser and Chief of Staff of Foreign Minister; First Secretary of the Embassy of Ukraine to Belgium, the Netherlands and Luxembourg and Mission of Ukraine to NATO; Acting Head of the Council of Europe Section. Ambassador Kyslytsya carried out important diplomatic missions as a Chair of the National Commission of Ukraine for UNESCO, Member of the Delegation of Ukraine to the sessions of the UN General Assembly, Head of the Delegation of Ukraine to the sessions of UNESCO General Conference and Representative of Ukraine to the UNESCO Executive Board, Deputy Head of the Interagency Commission on Military-Technical Cooperation and Export Control of Ukraine etc.
<div style="color:#ffffff;" data-customstyle="yes">Oleksandr Lytvynenko<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Director of the National Institute for Strategic Studies</span></span><br /></div>
Oleksandr Lytvynenko
Director of the National Institute for Strategic Studies
Distinguished Figure in Science and Technology of Ukraine, knight of the Order of Prince Yaroslav the Wise of the Fifth Class. Served as Deputy Secretary of the National Security and Defense Council of Ukraine. During his work at the NISS conducted researches on foreign, security and defense policy. His area of expertise includes National Security of Ukraine, Russian, Foreign and Security Policy. He provides analysis of political, economic and social development in Ukraine under the hybrid warfare.
<div style="color:#ffffff;" data-customstyle="yes">Vivian S. Walker<br /><span style="font-weight: 300;"><span data-redactor-style="font-size: 18px;" style="font-size: 18px;">Executive Director of the United States Advisory Commission on Public Diplomacy</span></span><br /></div>
Vivian S. Walker
Executive Director of the United States Advisory Commission on Public Diplomacy
Vivian has 26-year career with the State Department. A teacher, writer and researcher. Currently, a Faculty Fellow at the USC Center on Public Diplomacy (CPD), she has served as the editor of the CPD Perspective series, an Adjunct Professor at the Central European University's (CEU) School of Public Policy and a Research Fellow at the CEU Center for Media, Data and Society. She has also been a Professor of National Security Strategy at the National War College in Washington, DC and the National Defense College of the United Arab Emirates. Dr. Walker has published and lectured extensively on the practice of public diplomacy in complex information environments.
<div style="color:#ffffff;" data-customstyle="yes"><span style="font-size: 36px;">Olena Zelenska</span><br /><span style="font-size: 20px;"><span data-redactor-style="font-weight: 300;" style="font-weight: 300;"><span data-redactor-tag="span" style="font-size: 18px;">First Lady of Ukraine</span></span></span></div>
Olena Zelenska
First Lady of Ukraine
First Lady's social activity covers three directions: the health of future generations, equal opportunities and cultural diplomacy. Projects such as the improvement of the school nutrition system and the development of the National Strategy for a Safe School Environment, Counteraction to Domestic Violence, Accessibility, and the audio guides in Ukrainian in museums around the world are being implemented. Initiated Ukraine's accession to the Biarritz Partnership for Gender Equality. She is a member of the Council for the Development of the "Mystetskyi Arsenal" National Cultural and Art and Museum Complex".
Left
Right
10:00 – 10:20
Opening remarks
Dmytro Kuleba, Minister of Foreign Affairs of Ukraine
Olena Zelenska, First Lady of Ukraine
Volodymyr Sheiko, Director General of the Ukrainian Institute
10:20 – 11:20
Cultural diplomacy in times of crisis, threats, and the uncertainty
Walter Zampieri, Head of Unit for the "Creative Europe programme: Culture", in Education, Audio-visual and Culture Executive Agency.
Discussant: Olesya Ostrovska-Lyuta, Director General of the Mystetskyi Arsenal National Arts and Culture Museum Complex.

- The role of cultural diplomacy: why it is important to invest in intercultural relations in difficult times;
- Cultural diplomacy VS Intercultural relations;
- Role and relevance of culture in times of conflict and uncertainty.
11:30 – 13:00
Best practices of cultural diplomacy in times of crisis
- Examples of cultural diplomacy projects in times of crisis, threats and the global challenges;
- Successful cases from different countries;
- Effective cultural diplomacy tools to ensure the security and conflicts resolutions.

Speakers:

Melih Barut, Director at GDPNet, Yunus Emre Institute
PhD. Ondřej Černý, Director General of Czech Centres
Dr. Ulf Hausbrandt, Director of the Austrian Cultural Forum Kyiv
Volodymyr Sheiko, Director General of the Ukrainian Institute
Aušrinė Žilinskienė, Director of the Lithuanian Culture Institute (LCI)


Moderator:

Tetyana Filevska, Creative Director of the Ukrainian Institute
13:45 – 14:50
Global Soft Power Index
Steve Thomson, Insight Director of «Brand Finance». Leads the survey component of the Global Soft Power Index programme
Discussant: Oleksii Chuiev, Co-Founder of Business100, Partner at RepTrak Company in Ukraine

- Presentation of the Global Soft Power Index;
- Methodology for determining the Index;
- What countries are leaders in Soft Power, what factors make the country a leader;
- The role of culture in the Soft Power Index of Ukraine and development prospects for Ukraine.
15:00 – 16:00
Perception of Ukraine abroad: analytics & insights
Panel discussion

Speakers:

Alyona Getmanchuk, Director of the New Europe Center
Hennadii Maksak, Executive Director of the Ukrainian Prism Foreign Policy Council
Nataliya Popovych, Co-Founder of Ukraine Crisis Media Center, Founder & President at One Philosophy
Oleksandr Sushko, Executive Director of the International Renaissance Foundation


Moderator:

Alim Aliev, Deputy Director General of the Ukrainian Institute
16:10 – 17:20
Cultural diplomacy, image of the country and national security
- Cultural diplomacy as a component of national security;
- The place of cultural diplomacy in the processes of forming an image of the country;
- How cultural diplomacy should work in conditions of limited resources and why it should remain a priority.
Speakers:

Emine Dzheppar, First Deputy Foreign Minister of Ukraine
Sergiy Kyslytsya, Permanent Representative of Ukraine to the United Nations
Dr. Oleksandr Lytvynenko, Director of the National Institute for Strategic Studies
Dr. Vivian S. Walker, Executive Director of the United States Advisory Commission on Public Diplomacy


Moderator:

Volodymyr Sheiko, Director General of the Ukrainian Institute
17:20 – 17:30
Closing
Audience: representatives of the government of Ukraine, committees of the parliament, Ukrainian embassies abroad, international organisations, cultural and educational institutions, and analytical centres.

The International Cultural Diplomacy Forum is organised by the Ukrainian Institute in cooperation with the Ministry of Foreign Affairs of Ukraine.

The Forum will be streamed on the Ukrainian Institute's Facebook page.
The International Cultural Diplomacy Forum will be held annually.
Partners