The first competition has already taken place, and the winners were announced in April. 

Film projects of feature length (from 70 minutes) of any genre and form in the final stages of production, ready for planning festival or theatrical distribution during the corresponding period of the competition, can participate in the second competition. More details about the conditions can be found at the link. 

The selection of film projects will be carried out by a competition committee consisting of film critic Stanislav Bytiutskyi, Head of Film Sales Support (FSS) of the European Film Promotion, Susanne Davis, Project Manager of the Eurimages, Sergio García de Leániz, Head of the Film Department at the Ukrainian Institute, Natalie Movshovych, and Programme Manager of the Film Department at the Ukrainian Institute, Iryna Kyporenko. 

In total, at least seven film projects will be selected within a year, receiving up to 8,000 euros to develop the international promotional campaign of the project. Up to four projects can be chosen in one competitive selection, or none at all. 

Applications for the second competition are accepted from June 6th to June 27th, 2023, 11:59 AM (Kyiv time) on the Ukrainian Institute’s website. The winners will be announced at the end of July. Promotional campaigns should be implemented in the time frame from September to December 2023. Preference will be given to projects that have already confirmed festival premieres or foreign theatrical releases during this period. Projects that were not selected in previous competitive selections can be resubmitted for the competition. 

The proMOTION programme has been systematically supporting the international promotion of Ukrainian cinema since 2020. The goal of the program is to develop competencies and strengthen the ability of Ukrainian filmmakers to present abroad and systematic international cooperation, in particular, with professional promotion agencies.